- Solutions
- Managing Content
- Dynamic Content
- Newsletters
- Microsites
- Forms
- Campaign Management
- Reporting
- Segmentation
- Lead Nurturing
Managing Content
Is your content managed effectively? How secure is it?
smartMARKETER was created with sophisticated content management in mind. Our What You See Is What You Get (WYSIWYG) content editor is the most powerful available. There is no need for sophisticated script to be written when performing personalized content (including greetings) and field merge tasks. All can be done within the template using the content editor.
This not only reduces the reliance of external design agencies but increase the speed to market of tailored relevant marketing email campaigns.
Many organizations want to allow access by content contributors and at the same time safe-guard the structure and HTML of the template. smartMARKETER was designed for the enterprise Email Marketer. Restricted user access to "safe-edit" mode allows marketers responsible for creative content to access templates created by either a their creative design agency or internal designers alike.
The ability to control access at a micro level ensures that only authorized users can edit, schedule or send email marketing campaigns.
To discuss your content management requirements please contact one of our Email Marketing Consultants.
