WD World Travel fly the extra mile by partnering with bubblebox:media
WD World Travel, a leader in both domestic and international corporate and leisure travel, has selected bubblebox:media, a Vancouver-based vendor of Intelligent Email Marketing software, for email marketing campaign management. WD World Travel will take advantage of bubblebox:media’s Continuous Improvement Program to ensure more relevant and useful information is delivered.
VANCOUVER, Canada – July 20, 2011 – bubblebox:media, a specialist in enabling intelligent permission-based email marketing, has been appointed by WD World Travel, an international travel management company meeting the travel requirements of both business and leisure clients. bubblebox:media is to provide an innovative email marketing solution focused on increasing customer acquisition and loyalty within this highly competitive travel space.
WD World Travel is a travel provider operating across three brands: WD World Travel, CanadaTravels.com and CruiseCanadaTravels.com. The group offers a diverse range of services primarily to Canadian customers. Their offerings include hotel and flight packages, vacation flights, car rentals, hotels and vacation rentals through to world-wide cruise itineraries.
Rob Durant, President of Operations at WD World Travel said: “Developing a more comprehensive digital communications strategy is seen by WD World Travel as a key component of both gaining the highest customer retention rate in the industry, as well as attracting new clients. We selected bubblebox:media based on their extensive experience and excellent track record in achieving great results for clients in the travel industry. Their proactive approach to consultancy via their Continuous Improvement Program was a key factor.”
WD World Travel services its leisure clientele through the CanadaTravels.com website. Working with the bubblebox:media Client Services team, WD World Travel will be able to collect more relevant information about its customers and prospective clients through clear signup forms and behavioral data. bubblebox:media’s Continuous Improvement Program will help make sense of the data.
Rob continued: “At WD World Travel, we offer a 'work smart' environment by using state-of-the-art systems and processes to provide our customers with the "best" customer service in the industry. We see bubblebox:media and their technology as continuing and extending this philosophy. This will allow us to provide and maintain a constant and highly relevant dialogue with customers in order to influence purchasing decisions and increase customer loyalty. We’re confident that bubblebox:media will meet our needs and help us grow the business.”
Tracey Gordon, Client Services Director of bubblebox:media, said: “We’re excited about this new business relationship with WD World Travel. Our technology and consultancy services are a perfect fit for WD World Travel’s strategy to deliver relevant and timely digital communications to its growing customer base. Our sophisticated technology solutions will enable WD World Travel to send timely and relevant messages and allows subscribers to share favorite messages across their social networking sites; increasing customer loyalty and brand awareness in a highly competitive travel industry. We’ll help WD World Travel ‘fly’ the extra mile.”
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About bubblebox:media
bubblebox:media is a provider of digital marketing technology and consulting services that seeks to enable businesses to communicate intelligently with their customers and prospects. Either through the technology we provide or as a fully managed service we enable our clients to achieve their Email Marketing, Mobile Marketing, Social Marketing and Online Marketing goals.
About WD World Travel
WD World Travel is an international travel management company dedicated to meeting the business and professional needs of our clients while providing exceptional personal service. Established in 1992, WD World Travel developed the company on the principle of providing superior customer service, based on client needs. Specializing in corporate travel, WD World Travel has become a leader in customer satisfaction in this arena. With over 100 years of industry travel experience, our WD World Travel team consists of highly qualified consultants who are experienced in both domestic and international ticketing.
For further information, please contact:
Tracey Gordon, bubblebox:media
Tel: 604 357 7194
info[at]bubbleboxmedia.com
Rob Durant, WD World Travel
Tel: 604 687 8836
rdurant[at]wdtravel.com
1500 - 885 West Georgia Street, Vancouver, V6C 3E8
T: 604 357 7194 | E: info [at] bubbleboxmedia.com