OVERVIEW
Enterprise Features
Best practice methodology with creative ideas
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Surveys & contests that engage audiences
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Innovative ideas to target this growing audience
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profiling
Understanding your customer database shouldn’t be all that difficult. In fact most of your customers would love to be contacted with relevant offers or useful information. Collecting profile data, either through a preference form or as a result of click-through data is something that your clients and prospects understand and almost expect nowadays.
To facilitate more targeted, relevant communication to your subscribers, it is necessary to learn more about them. Inbuilt functionality will enable you to update profile fields automatically based upon subscribers direct or indirect actions. Whether they click on a link, complete a form, post a survey or enter a contest, all information will update a subscribers profile automatically.
Profiling features include:
- unlimited Profile Fields can be created.
- category fields enable more than one option to reside in the same field.
- profile fields are not list orientated, they are associated to the subscriber.
- quickly query all types of fields whether they be text, dates, categories or numbers.
Profile data can be captured in a variety of ways, either through the campaigns that you execute or via 3rd party tools such as web analytics, EPOS solutions, or E-commerce platforms. Harnessing this data will capture the heart of your customers and prospects. Let’s build a picture of your subscriber base together.
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